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Social Marketing

Social Marketing Campaigns Targeting Positives

RU+

Brochure, posters, and video offered by RU+, a NYSDOH AIDS Institute social marketing campaign targeting young people of color. For more RU+ materials, please see the Poster & Brochures page of PozKit.

RU+: Take the Time. Take the Test. Take Charge. (Adobe Acrobat)

RU+: Get and HIV Test (English/Spanish) (Adobe Acrobat)

NYSDOH HIV STD RU+

HIV Stops with Me

Website for national HIV social marketing campaign, HIV Stops with Me

GYT (Get Yourself Tested)

GYT is a social media campaign to normalize & promote testing for STDs among youth. A Partnership of MTV, The Kaiser Family Foundation, Planned Parenthood Federation of America, and the Centers for Disease Control and Prevention.

GYT (Get Yourself Tested) (PowerPoint)